SquashZAG

guys guy guys you are forgetting a couple fundamental issues. 1. Is there a shared objective, goal or concern? Is there an appetite for change? Does a squash pro in Atlanta, Georgia have the same objective as the average (disinterested player), ...

Another idea that was brought up last night by the pro at my club: Hire a really good pro who's main job description is to get people games. He said that when he came to our club there were 30 registered squash players and now there are over 200 in ...

Mad. You are right of course. It is easy to criticise the bodies, but actually they are in the driving seat and if you find yourself on a journey to knowhere you have no choice, but to back-seat drive. You are also right that clear data is ...

I think you both raise many accurate issues but the sad reality is that it is the rare person/group that will look in mirror and consider their efforts, programs, methods, strategies and results to be lacking and step aside or engage others to ...

What about leveraging the health and fitness benefits of the sport (as mentioned) and use that angle as a foundation for an internal marketing campaign? No one has really taken this approach because the sport is steeped in a sort of elite ...

John. While I have to agree with your basic principle and acknowledge your enthusiasm for action, the suggestions that you make are symptomatic of the amateurism that is at the heart of the problem. I think that your perspective is also confined ...

This past year the sport of squash was dealt a crushing blow by the IOC.